St. John's Wood, London, is a very affluent neighbourhood. As of 2013, housing in St Johns Wood has reached exceptional levels. The most premier road in the area, Avenue Road, has more than 10 large mansions/ villas for sale. The most expensive has an asking price of £65 million, with the cheapest on the market having an asking price of £15 million. The remainder hover over the £25 million mark.
A large cream-coloured and tiled building stands at the intersection of two roads. Dark grey clouds dominate an overcast sky. Two flags are flying from the fascia of the building, which is covered mostly by a large advertising hoarding.