take a series of non make-uped face feature, and dolled up face features - each one could become a product on your IDENTITY shelf.
Sinner | Damien Hirst | Medicine Cabinets | 1988
Look and do this :)
Look at him, and try it out too. Lots of work you will make outside of your book and then photograph and stick in your book.
Specimen Box Picture Collages Created with Photo Fragments
'Lullaby, the Seasons' (detail), Damien Hirst, 2002. “I can’t understand why most people believe in medicine and don’t believe in art, without questioning either.” - Damien Hirst
Same with this one