Social Commerce: what it is and what it ain't
We're on a mission to find great examples of real social commerce: where customers are able to choose their own deals, influence suppliers & retailers and use the power of their networks to access exclusives. We're also on a mission to point of the emperor's dangly bits, sites which claim the term 'Social Commerce' but are really little more than social links to trad ecommerce sites. This is a collaborative board, so let us know if you'd like to pin - we'd love you to get involved.
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