Advertising History

Collection by Erica J Williams

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Erica J Williams

Cresta - It's Frothy Man. (BMP)

Cresta - It's Frothy Man - Classic UK TV Advert

https://www.facebook.com/britishnostalgia

The Honey Monster - Sugar Puffs. (BMP)

Sugar Puffs Honey Monster, The

While adults stuck with their dull muesli and bran-based cereals in the morning, kids wanted something more interesting. For parents, the only way to stop them demanding chocolate bars at seven o’clock was to buy a sugar-based cereal. Sugar Puffs emphasised their child appeal by an ad campaign starring the Honey Monster, a sucrose-addicted, hyperactive […]

What is a Brand? - Stephen King and Jeremy Bullmore

What is a brand?

Jeremy Bullmore and Stephen King of J. Walter Thompson the film execution may show it's age but much of the message is as relevant now as 40 + years ago. "Co...

Pepsi. (Boase Massimi Pollitt - BMP)

Flexibition #14: Kenny Everett on Love & Pepsi

A couple of discs from one of my comedy heroes today in the Flexibition – Kenny Everett – a legendary figure in the British broadcasting landscape from his days on pirate radio to the BBC, making the jump to the small screen on both the Beeb and ITV but never quite making the transition to the big screen. Kenny was one of the most creative disc jockeys on the wireless in the 70s, making endless tape montages of radiophonics, sound FX and song megamixes to intersperse with his wacky comedic…

The Buying System - Stephen King.

Developing Advertising Strategy - Stephen King - Planning Above and Beyond

Stephen Kings presentation probably written about 1973 to summarise how he thought advertising should be developed. It mirrors several of his papers.

The Planning Cycle - Stephen King.

Developing Advertising Strategy - Stephen King - Planning Above and Beyond

Stephen Kings presentation probably written about 1973 to summarise how he thought advertising should be developed. It mirrors several of his papers.

Jon Steel.

What Jon Steel said that stuck

Originally written for the Account Planning Group. Ninety minutes ago, Jon Steel finished speaking at one of our Ideas Exchange events in Sydney.Read more...

Martin Boase.

MAA Martin Boase.wmv

Marketing guru Martin Boase gives his expert insight into the industry.

Cadbury's Smash. (Boase Massimi Pollitt - BMP)

In Videos: Cadbury's Smash Mashed Potatoes Commercial with Martians (1970s)

Any commercial with creepily laughing Martians automatically gets an A+ in my book, especially when they're laughing at the way humans take potatoes and "smash them all to bits." How silly us humans must look. They may think we're primitive, but at least we have opposable thumbs; they just flail around with pincers. Watch this commercial for Cadbury's Smash mashed potatoes after the jump....

Mr Kipling makes exceedingly good cakes. (JWT)

Time to mourn Mr Kipling's 'exceedingly good' slogan?

As the cake brand’s famous catchphrase faces a revamp, we ask what it is that makes for an unforgettable slogan

Developing Advertising Strategy - Stephen King - Planning Above and Beyond

Stephen Kings presentation probably written about 1973 to summarise how he thought advertising should be developed. It mirrors several of his papers.

What is a Brand? - Stephen King.

Developing Advertising Strategy - Stephen King - Planning Above and Beyond

Stephen Kings presentation probably written about 1973 to summarise how he thought advertising should be developed. It mirrors several of his papers.

Stephen King - J Walter Thompson.

Out of the box thinking - Planning Above and Beyond

box of account planning papers from the 1980s. I propose to scan and upload one paper at a time adding a commentary as I do so.