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The call to action and the hook for this PSA is "To many people eat on the streets." What is really interesting about this PSA is that the storm drain is acting as a dishwasher for the plates. The target audience of this PSA could range from adolescent children to the elderly. I feel that the whole point of this PSA is to bring awareness to Poverty.

Changing the Conversation to Poverty

The call to action and the hook for this PSA is "To many people eat on the streets." What is really interesting about this PSA is that the storm drain is acting as a dishwasher for the plates. The target audience of this PSA could range from adolescent children to the elderly. I feel that the whole point of this PSA is to bring awareness to Poverty.

DAVID BOWIE is Tokyo dates announced - David Bowie Latest News

DAVID BOWIE is Tokyo dates announced - David Bowie Latest News

Alan Fletcher  AGI, Typography, Logo, Poster, Pentagram, Graphic design…

Alan Fletcher AGI, Typography, Logo, Poster, Pentagram, Graphic design…

AOI Illustration Award - Advertising Professional. Illustrator: Lesley Barnes…

AOI Illustration Award - Advertising Professional. Illustrator: Lesley Barnes…