Client: Jeep Agency: Leo Burnett, Paris Gold Lion Campaign Jeep advertised its free-roaming ethos with images of animals which, when flipped, became different animals. "See whatever you want to see," said the tagline.
Travel posters - Night & Day
The type used used in this poster is awesome. It fits with the theme so well and it makes the poster more fun. The poster is a little busy but it works for what they are going for.