Social network Facebook keeps getting deeper & deeper into e-commerce, especially in the smartphone sphere. It now wants users to shop from their mobile phones without ever leaving the FB app. In what is being seen as not only a fresh move into e-commerce but also as a move to compete with Amazon, Facebook announced on Monday it was testing several ad features that allowed users to shop directly through its app.
Instagram introduced its new carousel ads a few months back now. The big novelty is that these ads are now clickable, for the first time since Instagram has removed all hyperlinks from its platform years ago. Of course, carousel ads are also multi-image ads, and this is were brands can get creative. Also Read: 5…