Start with Why: The Golden Circle of You
“He who has a why can endure any how.” – Friedrich Nietzsche Have you ever been in a situation where you had to do something as if your life depended on it? Your why and your reas…
Design Thinking Builds Strong Teams
Not only does design thinking foster innovation, but it also strengthens teams by creating common vocabulary and artifacts, and a trust-based team culture.
UX Deliverables Starter Kit
The world of UX is filled with deliverables. And if you're starting out in UX, you'll probably be looking for a quick and easy template to get you started producing top-quality documentation
Customer Journey Maps - Walking a Mile in Your Customer’s Shoes
Perhaps the biggest buzzword in customer relationship management is “engagement”. Engagement is a funny thing, in that it is not measured in likes, clicks, or even purchases. It’s a measure of how muc...
Creating Empathy Maps is useful for synthesizing research data in order to better understand the users. Empathy Maps are great for creating Personas, identifying users with different mindsets.
User Interview: How To Ask Good Questions
While interviewing users may seem to be an easy task — “You are just asking some questions, and the interviewee gives some answers, and that’s it, right?” Well, not really.
Antonio Grasso (@antgrasso)
The latest Tweets from Antonio Grasso (@antgrasso). Digital Transformation Advisor | B2B Tech Influencer | Author & Speaker | #Startups Mentor | CEO @dbi_srl | #AI #IoT #Blockchain | IT Channel 🇮🇹 @antgrasso_IT. Global
Making Sense of DesignOps
In this hands on session, attendees broke into small groups and used the beta version of the Design Operations Canvas to explore challenges in their own organizations, or to imagine an ideal future…
Effective Customer Journey Maps
Journey Maps are a popular and important method in customer and user experience optimization. Here are some best practices for creating Journey Maps that will …