Social TV

Collection by Paul Mcgrath

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Paul Mcgrath
Evolution of TV and Entertainment & Xbox 360 Kinect Infographic — MomStart History Of Television, Television Set, Social Tv, Cloud Gaming, Digital Tv, France, Cloud Computing, Digital Technology, Ideas

#socialTV #TVOTNYC11

Create stories using social media. Turn what people post on social media into compelling stories. Collect the best photos, video, tweets and more to publish them as simple, beautiful stories that can be embedded anywhere.

Types of Second-Screen Apps That Keep Users Engaged - studies by Time Warner Medialab Small Business Marketing, Social Media Marketing, Digital Marketing, Social Tv, Applique, Journey Mapping, Time Warner, Tv Ads, Always Learning

The Type of Second-Screen Apps That Keep Users Engaged the Most

How advertisers can best leverage them

iPhone 5 - Video Game/The Walking Dead - Wallpaper ID: 550222 Walking Dead Saison 2, The Walking Dead Saison, The Walking Ded, The Walking Dead Telltale, Walking Dead Art, Walking Dead Season, The Walking Dead Movie, Interactive Story Games, Clementine Walking Dead

Games Of Thrones And Walking Dead: Turning Great TV Into Interactive Stories

The creator of the acclaimed Walking Dead games has set hearts racing with news it’ll interpret Game of Thrones next. CEO Dan Connors talks about how the studio brings interactivity to Hollywood properties and immersing fans in their favorite TV narratives.

Although we often hear how Twitter dominates second screen activity for TV shows, it doesn't only happen on Twitter. Shows that have  custom apps, or that try to create a companion experience on their web sites will often get way more visits (as much as 10 times the people) than people tweeting. The stats above compare web visits, custom app visits, and people who tweet during the broadcast windows, it is estimated that about 50 people see a tweet for every person that tweets). Social Tv, Social Media, Twitter App, Digital Strategy, Over The Rainbow, Infographics, Tv Shows, Apps, Windows

Although we often hear how Twitter dominates second screen activity for TV shows, it doesn't only happen on Twitter. Shows that have custom apps, or that try to create a companion experience on their web sites will often get way more visits (as much as 10 times the people) than people tweeting. The stats above compare web visits, custom app visits, and people who tweet during the broadcast windows, it is estimated that about 50 people see a tweet for every person that tweets).

Enigmatic thriller about a group of strangers who get hold of a legendary graphic novel Utopia Tv, Social Tv, Digital Tv, Thriller, Tv Series, Novels, Channel, Motion Graphics, Extensions

ThenetworkiswatchingCom

new multi-platform experience by Channel 4 for #Utopia - #TheNetworkIsWatching

of Americans view an average of 141 per month - YTD on reach and frequency of ads ( Social Tv, Social Media Trends, Digital Tv, Bar Chart, Infographic, Tech, Ads, Marketing, Future

comScore-Reach-Frequency-Online-Video-Ads-Jan-Oct-2013-Nov2013 - Marketing Charts

Reach and frequency of online video ads, from January through October, 2013.

Social TV: The Value Of The Second Screen [INFOGRAPHIC] Did you know that more than four in ten viewers use a second screen, such as a mobile device or tablet, half of the time that they watch TV? Social Tv, Social Media Pages, Mobile Marketing, Marketing Digital, Social Networks, Social Media Marketing, Sports Marketing, Content Marketing, Online Marketing

Wowza Media Systems: Second Screen usage means big opportunities for companies [infographic]

Image via Wowza Media SystemsCredit: With the mass adoption of smartphones and tablets, users have transformed normal daily activities, like watching TV, into a social affair, thanks to social media [...]

We are specialized in media research, analysis, and consultancy for the international television industry. The company is owned and operated by the digital agency Big Sun GmbH. Social Tv, Digital Tv, Extensions, Interview, Campaign, Posts, Cover, Messages, Hair Extensions

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In preparation for the highly anticipated premiere of "Rising Star", American network ABC launched an social activation Instagram campaign that lets aspiring singers audition for the show via Instagram.

Direct response ad spending continues to exceed brand advertising spending on the Net Internet Advertising, Brand Advertising, Internet Marketing, Social Tv, Uk Time, Digital Marketing Strategy, About Uk, No Response, Investing

Digital Set to Surpass TV in Time Spent with Media in the UK - eMarketer

Mobile fuels the rise in digital time spent

More Than 1 in 4 Young Internet Users Commenting on, Discovering TV Shows Via Social Media - Marketing Charts Social Tv, Social Media Site, Social Media Marketing, New Shows, Charts, Internet, Content, Activities, Engagement

HorowitzAssoc-Social-Engagement-With-TV-Content-by-Age-Oct2013 - Marketing Charts

Social engagement with TV content, by age group.

Twitter & Nielsen claim that TV ads are 36% more effective when paired with promoted tweets. Social Tv, Tv Ads, Advertising, Future, Twitter, Future Tense, Tv Adverts

TV advertising becomes 36% more effective when paired with promoted tweets

Twitter has claimed that running TV ads alongside promoted tweets is 36 per cent more effective than TV advertising alone.

This is "Interference - Trailer" by Secret Location on Vimeo, the home for high quality videos and the people who love them. Social Tv, Secret Location, Digital Tv, Neon Signs, Extensions, Hair Extensions, Sew Ins, Hair Weaves

CTV just released the new interactive webseries #Interference for #PlayedCTV

is quite a cool mix of outdoor and social activation by SKYNZ for Social Tv, Ginger Shot, Best Juicer, Digital Tv, Buyers Guide, Extensions, Cool Stuff, Outdoor, Outdoors

DParkCorner | Best the Computers Reviews

#BringDownTheKing is quite a cool mix of outdoor and social activation by SKYNZ for #GameOfThrones

Facebook partners with SecondSync to provide more advanced data reporting on social TV behavior. Social Tv, New Program, Behavior, Facebook, Behance, Manners

Facebook Steps Onto Twitter's TV Data Turf

Facebook has announced that it will begin to publish anonymized data about its 1.23 billion active users through a new program called Chatter.