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I like how this logo uses type but also a bit of cropping and colour. The different elements and principles make the logo stand out.

pinned this for the bottom bit... sleeves around the paper the ice cream goes in. an interesting idea for having the brand, the ingredients, etc all on one thing. inspiration for future packaging possibilities, not sure about the brand stuff. like it, though.

pinned this for the bottom bit... sleeves around the paper the ice cream goes in. an interesting idea for having the brand, the ingredients, etc all on one thing. inspiration for future packaging possibilities, not sure about the brand stuff. like it, though.

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