Analytics and Big Data: A 5-Step Path to Value Top Performers consistently apply analytics in almost every activity across their organization. They prefer Analytics over Intuition 5 times more than Low Performers. This Survey by MIT Sloan, in collaboration with IBM, draws a clear picture on how organizations can approach big data, what the major challenges are and how a successful analytics culture can be established. Organizations are usually found in one of these 3 stages: 1…
Roamware Harnesses the Power of Data for Mobile Operators with IBM Big Data Analytics Technology Mobile Operators have a lot of data and have a huge advertising potential. They can benefit from real-time analytics and should follow a very interactive a dynamic approach. A good Big Data solution is really needed to successfully tailor content to the customers.
[Managing the Big Flood of Big Data in Digital Marketing] Today’s rapidly growing flood of big data represents immense opportunity for forward-thinking marketers. But to fully leverage the potential that exists within these massive streams of structured and unstructured data, organizations must quickly optimize ad delivery, evaluate campaign results, improve site selection and retarget ads.
Wroclaw University Library (Poland) turns to IBM Big Data Solution to preserve European heritage and open digital archives to the world (PRNewsFoto/IBM Corporation) @PRNews @IBM @WroclawUniversity #genealogy #polishgenealogy