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Red Bull X-Fighters

Red Bull X-Fighters

How @Red Bull Takes #Content #Marketing to the #Extreme: Red Bull is a publishing empire that also happens to sell a beverage. Lately, every conference PowerPoint on the future of advertising or PR seems to mention Red Bull as a — if not the — shining example of a brand-turned-publisher.

How @Red Bull Takes #Content #Marketing to the #Extreme: Red Bull is a publishing empire that also happens to sell a beverage. Lately, every conference PowerPoint on the future of advertising or PR seems to mention Red Bull as a — if not the — shining example of a brand-turned-publisher.

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