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As the Director of Marketing and Sponsorship for Offense - Defense Sports, I secured all marketing assets for athletes and brand partners as well as oversaw  fulfillment and proper CI/Creative Direction.

As the Director of Marketing and Sponsorship for Offense - Defense Sports, I secured all marketing assets for athletes and brand partners as well as oversaw fulfillment and proper CI/Creative Direction.

Burberry Primavera / Verano 2012 campaña publicitaria protagonizada por Eddie Redmayne y Cara Delevingne fotografiada por Mario Testino.

Burberry Primavera / Verano 2012 campaña publicitaria protagonizada por Eddie Redmayne y Cara Delevingne fotografiada por Mario Testino.

Landing 'The Burberry' plane. Arthur Coulston and Betty Kirby-Green complete their record breaking flight from South Africa in 1937

Landing 'The Burberry' plane. Arthur Coulston and Betty Kirby-Green complete their record breaking flight from South Africa in 1937

The Craftsmanship Behind Burberry 121 Regent Street, London - building lux creds into the artisanship of the product, object and brand.

The Craftsmanship Behind Burberry 121 Regent Street, London - building lux creds into the artisanship of the product, object and brand.

Octagon (Sept. 2009 - Jan. 2012)  Identify, develop and evaluate sponsorship and event marketing initiatives for BMW of North America. Experiential activity included national vehicle launch programs as well as national sponsorships with the PGA Tour, US Olympic Teams, ALMS racing, Academy Awards, New York Fashion Week, Guggenheim Museum, Nantucket Film Festival, White Elephant and Fairmont Hotel properties as well as Small Luxury Hotels of the World.

Octagon (Sept. 2009 - Jan. 2012) Identify, develop and evaluate sponsorship and event marketing initiatives for BMW of North America. Experiential activity included national vehicle launch programs as well as national sponsorships with the PGA Tour, US Olympic Teams, ALMS racing, Academy Awards, New York Fashion Week, Guggenheim Museum, Nantucket Film Festival, White Elephant and Fairmont Hotel properties as well as Small Luxury Hotels of the World.

Offense - Defense Sports (Apr. 2004 - Aug. 2009) Developed & executed tactical strategies & comprehensive programs to effectively engage consumers, provide authentic athlete integration & drive sales for 42 training camps, combines and high school bowl game. Led team on media planning cycles, e – commerce, social media and web stream development. Managed creative department and distributed copy for direct mail pieces, press releases, newsletters, promotions and sell sheets.

Offense - Defense Sports (Apr. 2004 - Aug. 2009) Developed & executed tactical strategies & comprehensive programs to effectively engage consumers, provide authentic athlete integration & drive sales for 42 training camps, combines and high school bowl game. Led team on media planning cycles, e – commerce, social media and web stream development. Managed creative department and distributed copy for direct mail pieces, press releases, newsletters, promotions and sell sheets.

Given the opportunity to have access to members of The Bridge, I partnered with the Wall Street Journal to host an exclusive event at the club in Bridgehampton, NY. Members of the club and BMW guests enjoyed specaular views from the clubhouse while WSJ golf writer John Paul Newport and famed course architect Reese Jones shared their thoughts on course design and topics being addressed in the media.

Given the opportunity to have access to members of The Bridge, I partnered with the Wall Street Journal to host an exclusive event at the club in Bridgehampton, NY. Members of the club and BMW guests enjoyed specaular views from the clubhouse while WSJ golf writer John Paul Newport and famed course architect Reese Jones shared their thoughts on course design and topics being addressed in the media.

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