A fascinating in-depth look at the roller-coaster world of the personal computer industry and one of its pioneers. This is the illuminating and intriguing story of fabulous wealth, intense innovation, and several disasters. The cast includes the likes of Bill Gates, George Lucas, and Ross Perot. Gift this book at $4.99 only!
There is an alternative model of innovation: “Spend less and innovate.” This is the only feasible model in poor countries that are resource-constrained. As some companies have discovered, constraints can be liberating. This notion is at the heart of reverse innovation. General Electric (GE) was able to come up with an ultralow-cost electrocardiogram (ECG) only when it bumped up against many constraints in rural India.