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Here's another great Marketoonist cartoon - we've already had comments on The Orange Rag blog from people saying the artist 'must' have worked in legal software.

“if it were really a good idea, someone would already be doing it.” In innovation, we often fixate too much on the competition. We benchmark and validate ideas based what everyone else is doing.

digital ad formats cartoon

the future of digital advertising

The New York Times ran an article last week on digital ad formats that are technologically designed to be annoying: “Ads pop up and play automatically, daring readers to shut them down with f…

I heard a marketer say recently, “Publishing numbers in a powerpoint deck does not make them true.” We have never had greater access to data to make decisions. But it has also never been easier to ...

Storytelling With Data: Visualize Simply And Focus Obsessively

Thou shalt not abuse or misuse the QR Code! From: Scott Stratten's "QR Codes Kill Kittens" #marketing #QR

Wenn QR-Codes versagen when traditional advertising goes digital - Tom Fishburne

Mad Men vs. Math Men

The rise of A/B testing has transformed marketing. Marketers can now instantly test and adapt messaging based on live data.

Do you brand your Pinterest boards by making designer covers?  Click on link and read about how this helps you find followers.

Do You Brand Your Pinterest Marketing Boards

Brand teams are quick to rebrand when they hit a rough patch. But they sometimes forget that a brand is more than a company name, logo, tagline, or ad creative.

Amazon e a dominação do lar, design fixation e a economia das assinaturas |

Amazon e a dominação do lar, design fixation e a economia das assinaturas

Generation Z, Millenial Marketing, Tom Fishburne, BrandCamp, Marketoonist

Collaboration cartoon - Mobile requires crossfunctional collaboration #mobilizingshoppers

Her company was trying to encourage more collaboration across

How might we use Big Data to leverage all the information we have about our customers and generate new revenue streams? What should we be doing to become a relevant player in the IoT landscape?