Facebook's Jan. 21 algorithm favors rich content: stats show a 30% increase in reach for link posts yet a 65% decrease in reach for text only status updates. Reach for photo and video posts stayed the same.
Advertisers 'Are Now Openly Talking About Their Discontent' With Facebook
Forget Facebook: This articles offers a detailed description of the changes businesses have seen as a result of Facebook's algorithm change. There has been a huge decline in reach forcing brands to focus on other social media outlets and their owned spaces.
How 'Pages to Watch' from Facebook Can be a Source of Competitive Insight : Social Media Examiner