I researched this topic in college- they have found ways to test safety without using animals- but it costs more. If more people refused to buy products tested on animals then companies would invest in the new technology.
Companies that do animal testing. To be honest I'm surprised by Toms of Maine was u see the impression they were cruelty free. However like burts bees their parent companies do test. Very unfortunate and sad.
Avoid these companies! They DO test on animals (updated in It breaks my heart that most of what I consider staples in my collection are from these brands. I really want to aim to not use animal tested products