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Average CMO Tenure Drops Again: Half at Top-Advertised US Brands Have Been in Position For ≤2 Years #DIGITAL #MARKETING

Average CMO Tenure Drops Again: Half at Top-Advertised US Brands Have Been in Position For ≤2 Years #DIGITAL #MARKETING

Google y Microsoft se alían para ocultar contenido ilegal en sus buscadores

Google y Microsoft se alían para ocultar contenido ilegal en sus buscadores

American adults are more apt to generally dislike (61%) than like (34%) advertising, according to a recent YouGov study [pdf]. In fact, intense dislike ("dislike a lot") outweighs liking advertising "a lot" by an almost 6-to-1 margin (28% vs. 5%) among the 1,000 adults surveyed. However, some...

American adults are more apt to generally dislike (61%) than like (34%) advertising, according to a recent YouGov study [pdf]. In fact, intense dislike ("dislike a lot") outweighs liking advertising "a lot" by an almost 6-to-1 margin (28% vs. 5%) among the 1,000 adults surveyed. However, some...

Study: Ads Effective As Way To Stimulate Dormant App Usage, Prevent Deletion

Study: Ads Effective As Way To Stimulate Dormant App Usage, Prevent Deletion

Online Marketing,Data,Yahoo,Apps,Social Media

Where Social Media Efforts Are Trending, According to 5,000+ Marketers

Where Social Media Efforts Are Trending, According to 5,000+ Marketers

Instagram announced last week that it had hit a milestone of half a billion users. According to GWI’s data, it is also the fastest-growing major network.

Instagram announced last week that it had hit a milestone of half a billion users. According to GWI’s data, it is also the fastest-growing major network.

A new report has highlighted the latest hashtag best practices, with longer tags performing well.

A new report has highlighted the latest hashtag best practices, with longer tags performing well.

EconsultancyLynchpin-Analytics-Skills-Highest-Demand-Jul2016

EconsultancyLynchpin-Analytics-Skills-Highest-Demand-Jul2016

Google has been promoting AMP pretty heavily this year, and they have been very vocal about the fact they would be expanding it into other parts of the search results, even if they haven’t announced those what sections would be AMP=ed next.  But we might have a clue about an upcoming area where AMP will …

Google has been promoting AMP pretty heavily this year, and they have been very vocal about the fact they would be expanding it into other parts of the search results, even if they haven’t announced those what sections would be AMP=ed next. But we might have a clue about an upcoming area where AMP will …

Ways in Which US Brand Marketers Measure Digital Video Ad Performance, June 2016 (% of respondents)

Ways in Which US Brand Marketers Measure Digital Video Ad Performance, June 2016 (% of respondents)

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