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Gamification is not manipulation, its motivation  CPO at Bunchball explains how gamification can educate as well as engage people with a product.

Gamification is not manipulation, its motivation CPO at Bunchball explains how gamification can educate as well as engage people with a product.

“If all these people are playing Call of Duty, and they’re doing it on average of 50 minutes a day, we thought, could we create an ecosystem of content around the game that’s not the game itself?"

“If all these people are playing Call of Duty, and they’re doing it on average of 50 minutes a day, we thought, could we create an ecosystem of content around the game that’s not the game itself?"

The world's deepest bin - making it fun to recycle trash and incite behaviour change - Fun Theory

The world's deepest bin - making it fun to recycle trash and incite behaviour change - Fun Theory

Whose Line: Scenes From A Hat 10 - YouTube. Have students play Scenes From a Hat with scenarios related to current novels or concepts to review. Play in small groups and have the groups pick their favorites to share. Just make sure to set ground rules for appropriateness.

Whose Line: Scenes From A Hat 10 - YouTube. Have students play Scenes From a Hat with scenarios related to current novels or concepts to review. Play in small groups and have the groups pick their favorites to share. Just make sure to set ground rules for appropriateness.

Brand: Volkswagen Speed Camera Lottery | Support Media: Outdoor Advertising | Volkswagen created the Fun Theory Campaign to encourage the public to do everyday activities in a unique and fresh way. This speed camera, created by a contest winner, punishes those who go over the speed limit, but the fines collected from the violators go into a prize and is then randomly awarded to winners who are drawn from a pool of drivers who follow the rules.

Brand: Volkswagen Speed Camera Lottery | Support Media: Outdoor Advertising | Volkswagen created the Fun Theory Campaign to encourage the public to do everyday activities in a unique and fresh way. This speed camera, created by a contest winner, punishes those who go over the speed limit, but the fines collected from the violators go into a prize and is then randomly awarded to winners who are drawn from a pool of drivers who follow the rules.

Storytelling in interactive environments. John Bain, a renowned persona in the gaming community, posted a video on Youtube last Sunday on storytelling in games.    His motivation for creating this video was the recently released game Max Payne 3 and the way it tells its story. It might not immediately seem relevant to our case with engagement design, but when you prick through the outer layer of John’s argument you might find something of incredible value.

Storytelling in interactive environments. John Bain, a renowned persona in the gaming community, posted a video on Youtube last Sunday on storytelling in games. His motivation for creating this video was the recently released game Max Payne 3 and the way it tells its story. It might not immediately seem relevant to our case with engagement design, but when you prick through the outer layer of John’s argument you might find something of incredible value.

With more than a billion users on Facebook, you’d have to be nuts to not want to find a way to market to an audience of that size and scope. http://orlandointernetmarketingconsultant.com/connect-fans-facebook-1800.html

With more than a billion users on Facebook, you’d have to be nuts to not want to find a way to market to an audience of that size and scope. http://orlandointernetmarketingconsultant.com/connect-fans-facebook-1800.html

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