What I mainly like in those ones is the "hole" in the packaging that shows the chocolate bars and the typo and colour of the word "Chocolate". I guess that somehow, the work chocolate is as important as the brand name as people can directly relate to it, which might not be the case with only the brand name.
Logo and Packaging Design for Snowmold by Zoo Studio
Chocolate Packaging.The design concept was to create packaging that looks beautifuly dark and deadly- as chocolate is a forbidden temptation that we all give into. Created by Ashton Winkworth. Find more of my work through the link : https://www.behance.net/Ashtonwinkworth3