PROFIL-BAR- The “Check-in bar,” offers drinks for a variety of social media activities – 11 items available on the menu. How about a “boom shot” for an Instagram selfie (appropriately tagged to promote the bar), or a special drink for a mayor’s badge on Foursquare? A complimentary Mojito or a Cosmopolitan cocktail awaits guests whose photos from the club garner more than 50 likes. Another option: Take a picture of four friends and tag them to get a bottle of Prosecco, courtesy of the club.
Why #Facebook’s “Trending” Feature Matters to Brands -- Trending topics aren’t just for Twitter anymore. Earlier this month Facebook jumped into the real-time news game with the introduction of its “Trending” box—a continuously updated area to the right of the main News Feed that surfaces popular subjects across the service. While the feature looks remarkably like Trends on Twitter, it does differ a bit by giving more context. Each headline, which... #SocialMedia #Marketing
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YouTube Invests Millions To Keep Its Top Stars Home
See Chevy’s Reaction to Facebook’s New Reaction Buttons -- Timing is everything when capitalizing on pop culture. See how Chevy seized a timely moment by featuring Facebook's Reaction buttons in its commercial.