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HERBERT BAYER (1900-1985) SKI IN ASPEN COLORADO. 1946. In 1938, Bayer was recruited by Albert Paepcke of the Container Corporation of America, to turn the sleepy town of Aspen into a cultural and educational resort, in addition having a lure as a winter paradise. A jumping skier in front of the leaf and yellow sun rays added at the top, against a photograph for the background, all build a dynamic, well-balanced image with the kind of perfect typography that are hallmarks of Bayer's work.

Steve Thomas Art Deco Travel Poster Yosemite National Park

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