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For the second year, Kmart began holiday promotions in September, but among its consumers, it's resonating. Kmart targets a specific price conscious consumer and focuses ads on layaway and leasing. ~Kristen Ozaki

For the second year, Kmart began holiday promotions in September, but among its consumers, it's resonating. Kmart targets a specific price conscious consumer and focuses ads on layaway and leasing. ~Kristen Ozaki

Diamonds are a girl's bestfriend t-shirt  #tshirt #printedtshirt #digitalprint #logos #typo #quote #slogan

Diamonds are a girl's bestfriend t-shirt #tshirt #printedtshirt #digitalprint #logos #typo #quote #slogan

Hopefully a delightful follow-up to 2008's "Perfumes: The Guide" which is my perfume bible.

Perfume experts' 100 classic scents

Hopefully a delightful follow-up to 2008's "Perfumes: The Guide" which is my perfume bible.

Macy's recently spent 400 million dollars renovating the basement level of their flagship store in New York City. This level is called One Below and caters to Millennials. More and more major brands are catering to millennials and their likes and shopping habits. - Taylor Beach

Macy's recently spent 400 million dollars renovating the basement level of their flagship store in New York City. This level is called One Below and caters to Millennials. More and more major brands are catering to millennials and their likes and shopping habits. - Taylor Beach

This week, System, a twice-yearly independent glossy magazine (about the fashion system) headquartered in London, lands with a thud on select newsstands It’s by the fashion world, for the fashion world. With Raf Simons, it has its third smash issue.-Sarah Cardenas

How a Small Indie Magazine Gets Fashion’s Hottest Tell-Alls

This week, System, a twice-yearly independent glossy magazine (about the fashion system) headquartered in London, lands with a thud on select newsstands It’s by the fashion world, for the fashion world. With Raf Simons, it has its third smash issue.-Sarah Cardenas

consumers are leaning more towards specialty, smaller retail stores and leaving the mall. more than 2 dozen malls have shut down since 2010 and there as been a rise in main street shopping like Haddonfield. 1,200 affluent shoppers were surveyed and they found that many preferred something other than mall shopping.  Boutique shopping is the new trend, we might see a decline in major anchor stores like Macys, and Sears. - Taylor Beach

consumers are leaning more towards specialty, smaller retail stores and leaving the mall. more than 2 dozen malls have shut down since 2010 and there as been a rise in main street shopping like Haddonfield. 1,200 affluent shoppers were surveyed and they found that many preferred something other than mall shopping. Boutique shopping is the new trend, we might see a decline in major anchor stores like Macys, and Sears. - Taylor Beach

Research recently performed by the US Department of Commerce finds that consumer spending habits continue to rise despite the current stock market woes. This is due to an increase in consumer confidence from lowered unemployment rates and the lowered gas prices because sales show that customers are being very selective with what they buy. This is important to fashion forecasting because an upturn in retail economy means high sales and inventory levels. Ashley McEuin

U.S. Retail Sales Rise As Consumer Confidence Grows

Research recently performed by the US Department of Commerce finds that consumer spending habits continue to rise despite the current stock market woes. This is due to an increase in consumer confidence from lowered unemployment rates and the lowered gas prices because sales show that customers are being very selective with what they buy. This is important to fashion forecasting because an upturn in retail economy means high sales and inventory levels. Ashley McEuin

Maxim Editor Kate Lanphear Stepping Down by Lukas I. Alpert. This article describes how with the change in editor they are also changing their target market. The new target market they are trying to gain are the older and more affluent. There will be big changes in the magazine to hit this demographic along with maybe a change in how these consumers make their fashion choices. -Jessica Ulmer

Maxim Editor Kate Lanphear Stepping Down

Maxim Editor Kate Lanphear Stepping Down by Lukas I. Alpert. This article describes how with the change in editor they are also changing their target market. The new target market they are trying to gain are the older and more affluent. There will be big changes in the magazine to hit this demographic along with maybe a change in how these consumers make their fashion choices. -Jessica Ulmer

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