PAUL COLIN (1892-1986) Size: 24 5/8 x 39 3/8 in./62.5 x 100 cm Éditions "Transatlantique" "Colin realized at least three posters for the General Transatlantic Company, known throughout the entire world by the name 'French Line.' Here, the somber ship cleaving the shimmering waters is seen sailing through a transparent drape consisting of the French colors, a delightful way to remind [the viewer] of the nationality of this transport company" (Colin Affichiste, p. 132).
JAN AUVIGNE (1859-1952) Size: 24 x 39 3/8 in./61 x 100 cm Éditions de l'Atlantique Also appearing in a 1937 brochure for the company, this image presents a Modern, idealized view of a young seaman, confidently navigating his ship. It was created for the same company that ran the Normandie. The design is d'après Jan Auvigne.
ROGER BRODERS (1883-1953) Size: 25 1/8 x 39 5/8 in./63.7 x 100.8 cm Lucien Serre, Paris Smokestacks, vents, and tackle in the foreground with clusters of ships in the busy harbor beyond create a striking geometric collage in this design for Marseille, the finest port for those wishing to travel to Northern Africa.
A. M. CASSANDRE (Adolphe Mouron, 1901-1968) Size: 15 5/8 x 24 3/4 in./39.7 x 62.8 cm Just as a wine glass, napkin, and bread plate are necessities at any table, so is Green Cross oil -- the finest Bordeaux accompaniment to your meal. Cassandre created at least three variations of this advertisement for the company
A. M. CASSANDRE (Adolphe Mouron, 1901-1968) Size: 38 7/8 x 58 5/8 in./98.5 x 149 cm Imp. Hachard, Paris Starting in 1905, the Sachplakat, or Object Poster, became all the rage in Germany. In it, the poster zooms in on solely the product being offered, rather than cluttering up the design with happy customers, sensual ladies, or picturesque landscapes.
JAN AUVIGNE (1859-1952) Size: 24 5/8 x 39 1/4 in./62.5 x 99.6 cm Éditions de l'Atlantique A somber, thoughtful design promoting the various cruises offered by the Compagnie Générale in the coming year, allowing the viewer to imagine any place on the globe he desires as his destination.
A. M. CASSANDRE (Adolphe Mouron, 1901-1968) Size: 24 1/8 x 39 1/4 in./61.2 x 99.6 cm Alliance Graphique/L. Danel, Paris One of the most famous images in poster art, Cassandre's design for the Normandie is as powerful as it is magnificent.