I know this logo is old news, but maybe we do something where we can integrate photo in the space of the logo, or video, web, illustration. It could even get personal and each person could make their own variant of the logo.
Identity for Melbourne by Sydney office of Landor. This rebranding for the city of Melbourne is eye catching and visually appealing. The geometric shape of the logo and how it is formed gives way to many variations, which in this case is a very efficient way of re-branding Melbourne without creating 50 logos.
ITG Launch Video by Landor Associates. Landor completed a brand transformation for ITG, an independent research and execution broker. The result is a new verbal and visual identity system that is more modern, clever, and represents ITG's cutting-edge technology and unique market perspective. Driven by stark design, smart copy and staggered headlines and logo, ITG's new brand better reflects their ability to offer clients powerful insights that their competition will only see in hindsight.