Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created the McDONALDLAND TEETER TOTTER seesaw for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing on November 10, 1981 (USD261792 S, application # US 06/077,366) This photo shows the design for the teeter-totter with top, front, and side views. U.S. Classification D21/415

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created the McDONALDLAND TEETER TOTTER seesaw for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing on November 10, 1981 (USD261792 S, application # US 06/077,366) This photo shows the design for the teeter-totter with top, front, and side views. U.S. Classification D21/415

THE MAD PROFESSOR SLIDE || Children clamour down the Professor's slide, near another famous slide in the park. I created this GIF from the rare McDonaldland Promotional Video. In the 16mm 12-minute industrial film from 1972, Setmakers shows off the large line of park-like attractions they could build and install to attract customers to McDonald’s using the setting of the 1971 opening for the very first Playland in Chula Vista, California.

THE MAD PROFESSOR SLIDE || Children clamour down the Professor's slide, near another famous slide in the park. I created this GIF from the rare McDonaldland Promotional Video. In the 16mm 12-minute industrial film from 1972, Setmakers shows off the large line of park-like attractions they could build and install to attract customers to McDonald’s using the setting of the 1971 opening for the very first Playland in Chula Vista, California.

MCDONALDLAND SWING || Kids swing on the Filet-O-Fish and Fry Gobblin characters, with the Mad Professor slide behind them. I created this GIF from the rare McDonaldland Promotional Video. In the 16mm 12-minute industrial film from 1972, Setmakers shows off the large line of park-like attractions they could build and install to attract customers to McDonald’s using the setting of the 1971 opening for the very first Playland in Chula Vista, California.

MCDONALDLAND SWING || Kids swing on the Filet-O-Fish and Fry Gobblin characters, with the Mad Professor slide behind them. I created this GIF from the rare McDonaldland Promotional Video. In the 16mm 12-minute industrial film from 1972, Setmakers shows off the large line of park-like attractions they could build and install to attract customers to McDonald’s using the setting of the 1971 opening for the very first Playland in Chula Vista, California.

McDonaldland Setmakers Promo Packet, Page Eleven, 1972 // Featuring 7 character-driven wall decor items, this page shows photos and descriptions for each! // In a great piece of vintage McDonalds literature, flickr user Jason (jasonliebigstuff) shares this “Playground Equipment” catalog/guide that was sent to McDonalds owners to promote the new concept of McDonaldland Playgrounds.

McDonaldland Setmakers Promo Packet, Page Eleven, 1972 // Featuring 7 character-driven wall decor items, this page shows photos and descriptions for each! // In a great piece of vintage McDonalds literature, flickr user Jason (jasonliebigstuff) shares this “Playground Equipment” catalog/guide that was sent to McDonalds owners to promote the new concept of McDonaldland Playgrounds.

Photographed in January 2011 in Waipahu, Hawaii this aging McDonald’s playland equipment stands among a car dealership.

Photographed in January 2011 in Waipahu, Hawaii this aging McDonald’s playland equipment stands among a car dealership.

The August 1972 Illinois State Fair ran for 10 days and featured what would come to be known, and reported officially as, the Hamburglar Swing and Big Mac, or the Big Mac Climber, children test the equipment in crowds. An original “Evil Grimace” Bounce & Bend and Captain Crook’s Spiral Slide can be seen in the background equally receiving attention. Provided by Illinois Parks and Recreation 7 November/December, 1972

The August 1972 Illinois State Fair ran for 10 days and featured what would come to be known, and reported officially as, the Hamburglar Swing and Big Mac, or the Big Mac Climber, children test the equipment in crowds. An original “Evil Grimace” Bounce & Bend and Captain Crook’s Spiral Slide can be seen in the background equally receiving attention. Provided by Illinois Parks and Recreation 7 November/December, 1972

The "HAMBURGLAR SWING" was described here with an overall height of 10′3″ and ground space of 10′x10′. The swing cost $895.00 ($5,113.30 in 2015). The shifty eyes are even apparent in the drawing. // McDonaldland Setmakers Promo Packet, Page Four, 1972 provided by (jasonliebigstuff)

The "HAMBURGLAR SWING" was described here with an overall height of 10′3″ and ground space of 10′x10′. The swing cost $895.00 ($5,113.30 in 2015). The shifty eyes are even apparent in the drawing. // McDonaldland Setmakers Promo Packet, Page Four, 1972 provided by (jasonliebigstuff)

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created this CAPTAIN CROOK SPIRAL SLIDE, based on the character, for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing on December 8, 1981 (USD262230 S, app. # US 06/077,356) This photo shows the design for the playground slide with top, front, side, and rear views. U.S. Classification D21/820

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created this CAPTAIN CROOK SPIRAL SLIDE, based on the character, for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing on December 8, 1981 (USD262230 S, app. # US 06/077,356) This photo shows the design for the playground slide with top, front, side, and rear views. U.S. Classification D21/820

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created the McDONALDLAND TEETER TOTTER seesaw for McDonald’s playlands. Miracle Recreation Equipment Company purchased the Setmaker Company in California and patented this design in 1981. (USD261792 S, application # US 06/077,366) U.S. Classification D21/415 || FIG. 1 (maximized) is a front elevational view of the playground teeter-totter showing the new design.

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created the McDONALDLAND TEETER TOTTER seesaw for McDonald’s playlands. Miracle Recreation Equipment Company purchased the Setmaker Company in California and patented this design in 1981. (USD261792 S, application # US 06/077,366) U.S. Classification D21/415 || FIG. 1 (maximized) is a front elevational view of the playground teeter-totter showing the new design.

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created this MAD PROFESSOR SLIDE, based on the character, for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing September 1, 1981 (USD260543 S, app. # US 06/077,365) This photo shows the design for the playground slide with top, front, side, and rear views. U.S. Classification D21/820

Around 1970, inventors Duane S. Ament and Donald S. Ament (president of Setmakers Inc.) created this MAD PROFESSOR SLIDE, based on the character, for McDonald’s playlands. Miracle Recreation Equipment purchased the Setmaker Company in Calif. and patented these designs, filing on September 20, 1979 and publishing September 1, 1981 (USD260543 S, app. # US 06/077,365) This photo shows the design for the playground slide with top, front, side, and rear views. U.S. Classification D21/820

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