JWT London uses the application Blippar to bring business cards to life. With Blippar you able to take a picture of a business card which allows you to view videos and show directions to the business office. 
Spritz is an app that can allow you to read at 1000 words per minute with improved retention and comprehension. It would take 90minutes to read one Harry Potter book at that speed. Boston-based startup Spritz says they've even had rave reviews from people with ADHD and dyslexia who've found it makes reading easier for them! Wow!
Calculate. Compare. Compete. Nike is progressing well into the digital age as they tap into the social media markets with their latest innovation, The Nike+ Fuel Band. The Nike+ Fuel Band is a new product recently released by Nike that offers activity measurement and social sharing capabilities. Sharing activity rather than ideas or images – very existential. TheSavoia.com
Volkswagen has been up to some pretty interesting things in China, like the People's Car Project we previously featured. In another recent effort out of Ogilvy Beijing and Ogilvy Hong Kong, the brand sought to educate the general public about how little energy is required for a VW Golf EV to run, via this digital installation that compared the electricity required by the car to that needed by everyday household appliances