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Your business is on social media, you have followers, and everything feels copacetic. Like all aspects of business, your social media efforts need to be measured in order to capitalize on your successes, minimize the mistakes, and spend your time and money wisely. There are various metrics to consider when determining your campaign’s success - how do you interpret them?

Your business is on social media, you have followers, and everything feels copacetic. Like all aspects of business, your social media efforts need to be measured in order to capitalize on your successes, minimize the mistakes, and spend your time and money wisely. There are various metrics to consider when determining your campaign’s success - how do you interpret them?

How to leverage social media for event marketing. • Social media marketing budgets are projected to double over the next five years. • Yet—less than half of businesses use social media for event marketing, and just 11% use blogging to market events. • A Facebook event listing can serve as an information hub for attendees. Companies can use this to promote the event, post updates, and respond to inquiries. More... #socialmedia #events #marketing:

How to leverage social media for event marketing. • Social media marketing budgets are projected to double over the next five years. • Yet—less than half of businesses use social media for event marketing, and just 11% use blogging to market events. • A Facebook event listing can serve as an information hub for attendees. Companies can use this to promote the event, post updates, and respond to inquiries. More... #socialmedia #events #marketing:

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