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You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind.

You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind.

You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind. It’s got a hint of sensuality, a dabble of nudity, yes – but it’s executed with a softness. It shows that Purple can do more with its subject matter than have them pose naked…

You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind. It’s got a hint of sensuality, a dabble of nudity, yes – but it’s executed with a softness. It shows that Purple can do more with its subject matter than have them pose naked…

Jester White snapped by Ola Rindal and styled by Ellen af Geijerstam, for the latest issue of Rodeo magazine.

Jester White snapped by Ola Rindal and styled by Ellen af Geijerstam, for the latest issue of Rodeo magazine.

You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind. It’s got a hint of sensuality, a dabble of nudity, yes – but it’s executed with a softness. It shows that Purple can do more with its subject matter than have them pose naked…

You wouldn’t call Ola Rindal’s shoot for Purple Fashion glossy or over-produced. There’s no heavy-handed photoshopping or complex studio lighting. You might even call it raw and natural-feeling. But it’s not the kind or raw you’d most commonly associate with Purple Fashion because it’s not the Terry Richardson kind. It’s got a hint of sensuality, a dabble of nudity, yes – but it’s executed with a softness. It shows that Purple can do more with its subject matter than have them pose naked…

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