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Color Psychology in Branding
How to find the right colors for your personal brand? When building a brand it's not only about choosing colors you like but selecting the ones that talks to your audience and evokes the right feeling. When creating your color palette, you should take into consideration - Your target audience - The meaning of colors - The field you're in (some colors are often used by specific industries e.g. Blue for banks) - And of course, your preferences
