Phones down, bottoms up January 2014 at by BridgetComments What I like about this ad is that it doesn’t need a lot of explaining. Great art direction and a clever line “Enjoy responsibly. Phones down, please.
Loved the simple concept in this poster. The eye drifts naturally downward into the shadow of the Legos. A great ad that symbolizes the imagination that Legos foster. Best of all it conveys this this with absolutely no text.
Brucciani Free Wi-Fi now available. Brucciani Family Craft Bakers & Café Advertising Agency: Big Communications, UK Creative Director: Billy Mawhinney Art Director: Ed Bentinck Copywriter: Josh Pearce Published: August 2012