If you're looking to attract more high-quality clients to your business, the first imperative is to make your brand message clear, relevant, and focused. If you want them to understand WHAT YOU DO and WHY IT'S FOR THEM you have to make it easy for them to 'get it' instantly. And yet, unclear, overly-clever, wishy-washy and complicated brand messages abound! Here are are 5 simple questions to help you create a clear brand message... #BrandMessage #BrandBravely
